Toy Fair 2011 Begins Today!!!

and I am happy to report that I will be one of the approved members of the Internet Press in attendance for this surely amazing affair. You might have heard of it from news reports or industry postings online but not been all too sure about what it actually is and that makes total sense because this event is not open to the public at all. This industry centric function will bring together the toy manufacturers, buyers, retailers and their publicists along with approved members of the media and showcase the latest games, toys, figures and video games. This will be my very first time attending Toy Fair and I cannot contain my excitement about going and being able to report back to the world about what I saw. I’ll be hitting the show with our good friend Skeleton Pete Parrella.

You might be wondering how attending this event even applies to the stuff that we do on the main PiercingMetal website and in some sense there is no correlation at all. However when it comes to the sites blogging aspect and the type of reporting that I am bringing to the table over here it makes absolute sense. After all I’ve been hitting the comic conventions, discussing the illustrated medium and even doing the occasional product review since its inception so the chance to use all of this background and perhaps instill some interest in the up and coming toy and game releases with them among my global readership gives me a lightning bolt of positive energy for the task.

As I expect the coverage to be both in-depth and very comprehensive, I envision myself offering it up in numerous chapter segments much like I have done for the Comic Conventions. I hope you enjoy whatever we bring to your attention. Stay tuned and wish me luck.

Official Website:
Toy Industry Association:

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