As loyal followers of the site are well aware, the Main Page of PiercingMetal.com offered the readers the opportunity to check out who we felt was the appropriate “Artist Of The Month” at a specific time. The section sat on top of the most recently added batch of reviews and when selected the reader would execute a search query that would run against all of the review content on the site and present them with anything that had been written about said artist on a page of its own. We also presented some light commentary of our own for good measure. The resulting list allowed them to pick and choose what they wanted to absorb about the artists CD or DVD releases as well as any Interview or Concert coverage we had done for them. It worked well but the downside of this became clear almost immediately based on the reality that one could have several hundred reviews on a site for a number of different artists but only a brief amount of content for each individual. That made the region problematic and often unmaintained since our core reason for being a site was to add reviews of whomever we could wrap thoughts around and whose releases we were entrusted to present a narrative on for the readers as opposed to worrying about a monthly artist change. We liked having this on the site of course but in the end it became something that looked better on paper than in actual reality and even though reviews were added regularly you would seldom reach an acceptable amount to have a special page devoted to the particular artist. The other downside was the fact that there was no historical recap of it based on the way that the site flowed and this fact got me thinking about some changes.
The first change would be to modify the title a little bit and take “Artist Of The Month” and refer to it as “Artist Focus” going forward because this would allow for a little less scheduling worry. It’s often been said that the minute you put either “monthly” or “weekly” into a title, then you are saddled with trying to do it again and again and it really becomes difficult to do so when you are doing so many other important things for your site or magazine. We then realized that it should be moved over to the Musings Blog as this would give us a little more room to play with the topic than the main website did based on the design constraints. Using blog posts would also allow the ability for us to keep the historical selections in place a little easier and the chance to now add in something extra by also using links for the specific artist that had been taken from our no longer new Gallery section. We are going to re-present all of the previous entries for the readers for posterity and then shall move from there as time allows us to do so. We had originally selected Chris Caffery, Trans-Siberian Orchestra, HIM, Judas Priest and Motorhead for the AOTM section and pretty much left it at that based on being too consumed with our other adventures. The plan is to load in each of these past entries over the coming months and by doing so will get the historical archive that I have wanted for a long, long time. The other upside about using Blog entries for this is that the readers can now offer up comments on the choice and add their own views to the mix. We really look forward to the interaction with the readers of the site if they choose to take action.
*** UPDATE *** (8/1/2014): With PiercingMetal.com now using WordPress for the full on presentation of its original core site and the side blog, much of what was explained here will not matter to newer readers. All of our once referred to “Artist Of The Month” features can now be found under the “Artist Spotlight” option in our “Features” Category. This original posting has been left as a part of the sites body of work for historical purposes. Thank you.